Wineries, like all businesses, are aware of the harmful effects pollution has on water and land. It’s clear to see the damage that plastic and as well as paper bags can have on the planet.
Reusable wine bags have made their way into the market. They are stylish and durable, can be used by customers for years, and they look great. These are 10 fantastic reasons that wineries should have reusable wine bags.
- Encourage customer loyalty
Customers love receiving gifts. They love useful gifts. You don’t just have to sell the wine carrier once. This encourages them to return week in and week out, especially if you offer a small discount when they bring their wine bag. This encourages loyalty as the discount is a bonus to your lovely wine bag.
- Promote Your Brand
Not only can they return to the winery with their bags, but they can also take them anywhere, including two concerts in a park (if allowed by city ordinances), to dinner at a friends’ home, or other places. All the while, they are promoting your wine brand.
The beauty of this approach is that it gives your customers gifts that allow them to promote your brand and build it without you even knowing. It’s like hundreds of people promoting products for your company. You can encourage conversations between people who see your bag and ask them questions about the winery, favorite wine, events, and so forth.
You don’t have to do the work. Promotional wine bags are a win for building and marketing your brand.
- Eco-Friendly
Many people wonder if cloth bags are that much better than disposable products. The answer is yes. The environmental cost of making the bags can be quite high.
Wineries recognize the delicate balance of a healthy planet and one that doesn’t. You know that soil conditions and water conditions can affect the quality of the grapes as well as the taste of the wine.
- Paper bags are better than paper bags
Wineries are also aesthetic businesses. It is important to create a wine shop that looks good. You want your wine shop to be warm, inviting, and possibly even cozy. You are likely catering to more sophisticated palates. They are drawn to the beauty of the packaging, which is why they don’t mind carrying their wine in a simple paper bag. Customized Printed Wine Totes are more appealing and allow you to increase awareness of your winery.
- Visibility increases for your winery
The best thing about reusable wine bags is that they are sustainable and can be reused for future use. If you choose to stick with the traditional paper bag route, it’s difficult to resist that opportunity. That’s especially true when there is free publicity for something positive. You can also make your customers more attractive by using reusable bags. Your business will gain more visibility if you have customers who use your wine bags.
- Show customers appreciation for their business
A gift is an important way to show appreciation to your customers. Even for customers who don’t drink wine often, these bags can prove to be extremely useful. Offering your customers one of your bags is a way to show them that you value them and make an investment in their future.
To provide a variety of bottles for all customers, whether they are buying one, two, four or six bottles, it is a good idea. You might consider offering wine totes as a special thank you to frequent customers, or for first-time customers who make large purchases.
- Show off Your Fun Side
You have many options for customizing wine for your customers. You might choose a custom bag with your logo or something brighter and more colorful. For an event at the winery where you want to thank those who attended, like a bring-your-own barbecue wine event or a Saturday evening concert series, you might showcase reusable wines bags.
Fun and colorful bags can be an attractive incentive to buy tickets. You can also give your guests something sweet to take home, such as a bag with fun and colorful contents.
- Different Messages can be customized
The flexibility of reusable wine bags means you can customize your messages. This allows you to highlight your brand, wine art, or add a little humor your customers will appreciate. It’s an excellent way to increase your message’s impact and create demand for your bags.
- Celebrate Annual Events
Holidays that celebrate wine can be combined with seasonal events such as harvest, spring renewal, and winter wonder. There are also winery-specific celebrations like anniversaries, concert series, and so on. Many events can be celebrated by your winery which makes it a good candidate for commemorative bags. It’s also a reward to those who choose to celebrate with you.
- Encourage others in the community to share your values for our planet
The greatest benefit of giving reusable wine bags out to customers is the opportunity to share your values about the planet and encourage others to do the same. Even small gestures, such as using reusable bags for wine and other items, can make a difference.
Get More from Your Winery than Grapes with Reusable Wine Bags
Increase your winery company. The gift of custom reusable bags to wineries is a way to reduce waste, pollution and ensure that future generations are clean. The added benefit is that you can advertise to anyone who carries your bulk order of reusable bags.